Nadya Rousseau is a strategist, ecosystem builder, and the founder and CEO of Alter New Media, a tech-driven marketing and media company serving disruptive and mission-driven organizations across Web3, AI, SaaS, MedTech, EdTech, nonprofit leadership, e-commerce and sustainable fashion, civic innovation, and emerging purpose-led industries.

What began as a solo venture grew into a multi–seven-figure global enterprise, supporting more than 1,000 clients worldwide and becoming one of the most trusted visibility and strategy partners for founders building the future.

Nadya is known for elevating leaders into category-defining voices. Under her guidance, clients have achieved national visibility and industry recognition, with appearances on Good Morning America, The Drew Barrymore Show, News Nation, LA Weekly, and L'Oréal's Women of Worth, among many others. She has also supported founders in securing seven-figure funding rounds, expanding into new markets, and clarifying the identity and positioning needed to scale with purpose.

Her own work has been featured in Forbes, CNBC, Voyage LA, Honeysuckle Magazine, and dozens of additional outlets. She has collaborated with Emmy-nominated hosts, civic leaders, and innovators across sectors who are redefining what leadership looks like.

A sought-after speaker and strategist, Nadya has shared her insights at Outer Edge LA, Las Vegas Startup Week, Female Empowerment Summit, and Capitol Hill’s Future of Money Governance & the Law, where she has spoken on the intersection of innovation, visibility, and purpose-driven leadership.

In 2024, she was honored by the Lieutenant Governor of Nevada for her leadership in Global Entrepreneurship Week Las Vegas. She was also previously recognized by the Audre Lorde Foundation for her community impact work. She also serves on the Nevada Department of Education’s Financial Literacy Council, where she contributes to statewide financial education initiatives.

But Nadya’s leadership is not defined only by professional achievement — it is shaped by profound personal transformation.

In 2023, after investing over $50,000 into a high-level mastermind, she unexpectedly confronted a deep moment of imposter syndrome — despite her success and the outcomes she delivered for others. What could have been a setback instead became a catalyst for inner reinvention. Through grief, introspection, and spiritual grounding, she rebuilt her foundation and stepped into a more aligned, powerful expression of her own leadership.

The passing of her father — preceded by the loss of two close friends — opened a season of growth that deepened her resilience, expanded her compassion, and strengthened her connection to God, whose presence she credits as central to her breakthroughs. This period illuminated a truth she now carries into every room she leads:

Founders don’t fail from lack of ambition — they falter from misalignment, isolation, and disconnection from purpose.

This is the philosophy that drives Transformative CEOs.

Nadya blends strategic rigor, spiritual depth, and lived experience as a founder navigating real stakes. She understands what it means to carry a vision that feels larger than the rooms available, and she is committed to building containers where leaders can evolve personally, scale professionally, and expand their impact with integrity.
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